JUDUL:

LANGUAGE AND ETIQUETTE IN PROFESSIONAL SETTING: A Guide to Academic and Business Communication 

PENULIS:

Mutia Nasution, S.Pd., M.Hum. 

SINOPSIS:

This book discusses the importance of cross-cultural communication in an increasingly globally connected world. Through discussions on greetings and introductions, gestures and non-verbal expressions, direct and indirect communication styles, to professional conversation etiquette, this book helps readers understand how language and culture influence human interaction. Various real-life examples, international case studies, and comparisons of communication practices from different countries show that simple things like greetings, eye contact, or conversation topics can hold different meanings in every culture.

In addition to providing a theoretical foundation, this book is also equipped with various practical activities such as role-play, customer service simulations, and global business case studies designed to train communication skills in real-life situations. With an applicable approach, this book serves as a guide for students, educators, and professionals who want to increase cultural sensitivity, build effective professional relationships, and communicate confidently in an international environment.